Battle of the Sexes - Group 2

Dr. Pepper Commercial - Not For Women

This video is an interesting and unique take by advertisers. The men in this video are clearly being cast as a stereotype, but the over-arcing theme and apparent message is the twist.  Do you feel that the message is truly only selling to men? How does watching this commercial make you feel as a man, or as a woman? Are the authors of this video making fun of stereotypes or using them for their own gain? Do the specific scenes or his demeanor matter?

Things to consider : Clothing, action, message, theme
 
 http://www.youtube.com/watch?v=3iuG1OpnHP8

Transition in Gender Roles - Group 2

New Huggies Commercial - Dad Campaign

The men in this video have taken on the role of "fatherhood." After watching this advertisement do you feel that the message is making fun of their masculinity by depicting them as the "nurturer?" Pay close attention to the details and side notes mentioned. Who do you think this audience is geared toward?

Things to consider: Attitudes, Ethnicity, Interaction

http://www.youtube.com/watch?v=RIdRq-AxeU0  

Switching Roles - Group 1

Beyonce - If I were a boy

Beyonce in this video switches roles with the man she's in a relationship with. Pay attention to details of their lives and how they react with other people in the video. What do you think she's trying to say about relationships and the roles that men and women should have in them.

Things to consider: jobs, attitude,  and communication.

Gender Competition - Group 1

Nike Commercial Men vs. Women

This commercial heavily focuses on competition between men and women. What does this commercial have to say about men and how they respond when women are succeeding physically and are able to compete against them?

Things to consider. celebrities, selling the product, interaction